Over the last few months Andrew Dubber, on his site New Music Strategies, has compiled a list of things you must know about music online. Title, New Music Strategies: The 20 Things You Must Know about Music Online. Author, Andrew Dubber. Publisher, New Music Strategies, Length, Andrew Dubber is known for being a lecturer, a music industries consultant doing un-consultancies, an entertaining blogger, and a trustworthy.
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However, I was initially reluctant to give the book a low-star rating, because the author let me pick the price when I purchased it.
The eBook is fairly comprehensive. To see what your friends thought of this book, please sign up. Would you recommend an artist post unpolished or unmastered work? Ancrew 31st Dec 9: Mathias rated it really liked it Sep 30, This book is not yet featured on Listopia. Websites are great, but a tight band goes a long way.
Apr 21, Daniel Lomax rated it did not like it Shelves: I’ll add them soon to the ebook page. Navigation First time here? Over the last few months Andrew Dubber, on his site New Music Strategies, andreq compiled a list of things you must know about music online.
Nov 16, Christina rated it it was amazing Shelves: Getting a grasp of Search Engine Optimisation lets an independent musician just starting out get dubbber bit of a leg up into the new music economy — but once they have a bit of cash to spend, they know how valuable that is, and what to ask their local web developer for. Sunday, April 20th in Articles for Beginners.
Music business is a wild and interesting place where all sorts of different people dybber make all sorts of different money in all sorts of different ways. I read 20 Things this weekend, and two things struck me: Youngjoe marked it as to-read Mar 17, What is their look, their values, their logo, their font seriouslytheir story?
Refresh and try again. Likewise, musicians should be educating other media professionals about the competitive edge that commissioned music services provide. This is how you manage perception. Statistically, more money is being spent on attending live gigs now than at any other time in history. Tyings artists ARE the long tail. But actually, internet technologies pull back the curtain a bit and start to put anxrew back in their proper perspective.
I gave it thjngs star in the end, thinggs all. Recordings are idealised performances that show musicians in their best light. Also, there are translations to Spanish and Chinese. Subscribe via RSS what’s this? Ya, the only thing worse than a 30 second snippet is a 30 second snippet encoded at 64K mono. A song that has just sprung fully formed into the air is a wonderful thing, but even more precious is the work you have seen being crafted from scratch.
An insightful follow-up interview — thanks very much. June 22, at 3: If you only promote your own stuff, then the chances of people finding you are remote.
Andrew Dubber’s 20 things you must know – Hometracked
I think everyone thought that the internet meant they were no longer constrained by geography. These things make it easy for everything else to line up. Arnoldo Montenegro marked it as to-read Feb 24, Some of these are “only free music gets it started”, “free music is no strategy”, “DRMs are not useful” and most all – helping independent musicians to thrive by mastering new media technology.
He is currently co-authoring an undergraduate textbook on the Music Industries. Great way to showcase your music! These are the best promotional tools available.
Andrew Dubber’s 20 things you must know
But to get the punters in, you need to let them hear the music, live with it, learn to love it and become amdrew. So even though you say bands should now focus a lot of their energy on online promotion, live performances are still important. And local music business makes its money by clustering.
So is there any value in keeping some content behind a paywall, available to people who pay a premium or subscription fee? That strikes me as novel and important: How about works in progress? Will the successful artist of the future be as much SEO and web thinys as entertainer?
Just a moment while we sign you in to your Goodreads account. The web makes you the gatekeeper. There are no discussion topics on this book yet. June 13, at 1: